No More Wooden Medals for RideLondon Finishers

Big news for all cycling enthusiasts! RideLondon is pedaling up a storm with a game-changing update that's set to make your cycling triumphs even more memorable! Say goodbye to those lightweight wooden medals because the buzz is all about the brand-new dazzling metal medallions that are about to make their grand debut.

That's right after riders spoke up the organizers listened! Cyclists felt that their Herculean efforts deserved something a bit more... substantial. And guess what? The event organizers took that feedback to heart. They're now shifting gears to ensure that every finisher feels the weight of their achievement quite literally with shiny new metal medals.

But these aren't just any medals; they're symbols of your sweat determination and pedal power. Imagine crossing that finish line your heart pounding your legs aching and then being awarded a gleaming medal that says "You did it!" This is about more than just metal; it's about recognition pride and the tangible feel of success in your hands.

Why the Change?

In a bold move to pedal towards sustainability the event introduced wooden medals in 2022. But guess what? The road to eco-friendly change hit a few bumps! Riders made it clear: they love the planet but they also love the classic shine of traditional metal medals.

Enter Kevin Nash RideLondon's Route Director a man on a mission to steer the event in the right direction. He's not just planning routes; he's listening to the heartbeat of the cycling community.

"We listened to the feedback from riders and the strong preference for a metal finishers medal" he declared proving that when it comes to RideLondon every rider's voice counts.

RideLondon isn't just about the miles; it's about the smiles the style and the unwavering commitment to its riders. It's a story of balancing sustainability with tradition of turning feedback into action and of an event that's not just riding the wave of change but leading the pack.

Join the buzz share the news and let's celebrate RideLondon's journey of innovation responsiveness and the unbreakable bond between the event and its beloved riders. Get set because this ride is about to get even more spectacular with every pedal every cheer and yes every shiny metal medal!

A Sustainable Alternative

In a brilliant move that's setting the pace for sustainability organizers have shifted gears finding the perfect balance between cherished traditions and environmental responsibility. 

The next race is set to dazzle with medals that aren't just symbols of achievement but also beacons of eco-consciousness – all made from recycled zinc alloy!

But hold onto your helmets because there's more to this story than meets the eye. This isn't just any medal; it's a triumph of green innovation. Zinc alloy shines as a champion of recyclability outperforming alternatives like aluminum and ensuring that every medal has a story of sustainability behind it. This isn't just a race; it's a revolution proving that with creativity and commitment we can all cross the finish line into a greener cleaner future. 

And for any excess or leftover materials? They're not going to waste. Instead they'll be melted down and transformed into new products making sure that every ounce of effort goes towards minimizing our environmental footprint.

A Massive Event

Get ready to pedal into an epic adventure that's capturing hearts and headlines! RideLondon isn't just any cycling event; it's a colossal celebration on wheels drawing a whopping 25000 cyclists each year. Picture this: a sea of riders from seasoned pros to enthusiastic amateurs all setting off from the heart of London zooming through the breathtaking countryside of Essex and then triumphantly cycling back again.

But hold onto your helmets because there's more to this ride than just the thrill of the journey. Cyclists aren't just chasing the finish line; they're riding with purpose turning every mile into a mission to support causes close to their hearts. The stakes are high and the impact is immense making the moment you're awarded that shiny metal medal even more precious.

This isn't just a medal; it's a symbol of perseverance generosity and the spirit of giving back. It's the perfect blend of personal achievement and collective contribution making RideLondon a beacon of hope and camaraderie.

Looking Ahead

In a thrilling twist the beloved cycling event is not just switching gears; it's revolutionizing the way we celebrate achievements. The move from wooden to metal medals isn't just a change; it's a statement – a commitment to sustainability and a nod to the riders' voices.

These aren't just any metal medals; they're crafted from recycled zinc alloy making every medal a win for both the cyclist and the environment. RideLondon is showing the world how to roll out the red carpet for sustainability proving that you can honor the planet while giving riders the recognition they crave.

Imagine crossing that finish line not just with a medal but with a symbol of progress a badge of honor that says "I rode for the future." This is RideLondon's pledge to keep pushing forward to blend the thrill of the race with the care for our world.

Gear up for a thrilling update that's pedaling its way into the hearts of cyclists everywhere! RideLondon is shifting gears and racing towards an exhilarating future all while keeping sustainability in the lead. Cyclists get ready to pump up your tires and your spirits because crossing the finish line just got a whole lot shinier!



That's right the moment you've all been pedaling for is about to become even more memorable. Imagine the pride as you drape a gleaming metal medal around your neck a symbol of your grit determination and love for cycling. This isn't just a medal; it's a badge of honor a tangible reminder of the miles you've conquered and the challenges you've overcome.

But hold onto your handlebars because there's more! RideLondon isn't just about celebrating your achievements; it's about paving the way for a greener more sustainable future. This decision is more than an enhancement; it's a commitment a promise to keep the planet in mind with every pedal and every mile.

So join the buzz share the excitement and get ready to be part of a cycling revolution that's setting the pace for events around the globe. RideLondon is not just an event; it's an experience a community and a testament to the power of innovation sustainability and the unbreakable spirit of cyclists everywhere. Get set because the ride of your life is about to get even more spectacular!